1.1 house hunting short

Reel Script 1: The 37% Rule (Refined)

(Tone: Relatable, confident, storytelling)

HOOK:
House hunting is a nightmare, right? You’re constantly scared of settling… or losing the perfect place.

(You walk around your room casually, gesturing as you talk.)

CORE:
When I was hunting for this house, I used something called the 37% Rule.
I made a list of 20 potential places.
The algorithm said: just look at the first 37% — that’s 7 or 8 houses — but don’t choose any of them.

My only goal?
Find the best one in that first batch to set my benchmark.

(You pause and smile at the camera.)
Then, the next apartment I saw that beat that benchmark… was this one.
I signed the papers instantly.
No regrets. No “what ifs.”

CLOSING:
It’s not about finding the perfect house — it’s about having a guilt-free process.
Would you try this? Drop a comment below.

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Reel Script 2: The 37% Rule’s Biggest Flaw (Refined)

(Tone: Curious, insightful, engaging)

(You look directly into the camera, almost like you’re letting the viewer in on a secret.)

HOOK:
The 37% Rule for making big decisions?
It’s brilliant… but it has one giant flaw that changes everything.

CORE:
The rule assumes your choices are irreversible.

Think about dating — if you decide not to pursue someone, you can’t just go back a month later.
That door’s closed.
In those cases, the 37% rule works perfectly.

(Slight tone shift — more thoughtful.)
But house hunting? Totally different game.
You can often go back and make an offer on a place you saw earlier.
Still, the book points out — even if you can revisit, you shouldn’t second-guess.
The time you’ve already spent searching is a sunk cost.

CLOSING:
So the real trick isn’t just using the rule — it’s knowing what kind of game you’re playing.
Are your choices permanent… or can you go back?

What’s one decision in your life that was truly irreversible?
Tell me in the comments.